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  • Home
  • CEO diaries
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • Tell me about features, not benefits
    • The magic of a Hacker News Pre-Mortem
    • How to run a transparent startup
    • How we justified quitting our jobs and financing PostHog early on
    • How we made something people want
    • Moving to San Francisco
    • Pivot to PostHog
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • How we raised $3M for an open source project
    • A story about pivots
    • The YC Interview
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Company & culture
    • How we do meetings at PostHog
  • Comparisons
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Why I ditched Google Analytics and Mixpanel for PostHog
  • Engineering
    • Enabling zero downtime data migrations for self-hosted users
    • Automating a software company with GitHub Actions
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Setting up super fast Cypress tests on GitHub Actions
    • How I learned to love feedback loops (and make better products)
    • Frontend filters & backend SQL - A chat with Eric Duong, Sam Winslow, James Greenhill, and Buddy Williams
    • PostHog Joins Hacktoberfest 2020
    • How PostHog built an app server (from MVP to billions of events)
    • How we’re making PostHog deployments easier
    • Solving the mystery of PostHog’s missing session recordings
    • I used to think you don't need product people. I was wrong.
    • The secrets of PostHog query performance
    • Benchmarking the impact of session recording on performance
    • The state of plugins on PostHog
    • We ship whenever
  • General
    • Setting up super fast Cypress tests on GitHub Actions
    • How we designed the PostHog mascot
    • Why you may not need a sales team
    • A story about pivots
  • Guides
    • Introduction to self-service analytics
    • Building an AARRR pirate funnel (how and why)
    • 5 essential tips for Customer Success teams on PostHog
    • 5 analytics ideas for marketing teams using PostHog
    • Automating a software company with GitHub Actions
    • The most useful B2B SaaS product metrics
    • The 7 best GDPR-compliant analytics tools
    • The best HIPAA-compliant A/B testing tools
    • The 5 best free and open-source A/B testing tools
    • The 4 best HIPAA-compliant analytics tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • The two ways to estimate your monthly event usage
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Google is about to make it a lot harder to track website and app users without third-party cookies
    • Setting up super fast Cypress tests on GitHub Actions
    • 5 essential PostHog apps for new users
    • 5 events all teams should track with PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How to get the first 10 paying customers for your devtool company (and other customer acquisition tips)
    • The best GA4 alternatives for apps and websites
    • How to harness the awesome power of growth loops
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • How we do hiring & HR at PostHog
    • How we turned ClickHouse into our event mansion
    • An introduction to customer retention
    • Is Google Analytics HIPAA compliant?
    • Finding your North Star metric and why it matters
    • How we monetized our open source devtool
    • Building an open source data stack
    • How to plan a killer company offsite in just 8 weeks
    • Permissions and projects in PostHog, explained
    • How (and why) our marketing team uses PostHog
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Product engineer vs software engineer: what's the difference?
    • Don’t bother securing your trademarks in the beginning
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • The ops toolkit for early-stage startups
    • How (and why) to track your website with PostHog
    • 22 ways PostHog makes it easier to build great products
    • What is a product engineer (and why they're awesome)
    • A simple guide to personal data and PII
    • An introduction to product analytics and how it works
    • What is SSO and why you should enable it for PostHog
    • The 3 critical reasons companies choose self-hosted analytics
  • HogMail
    • HogMail #14
    • HogMail #15
    • HogMail #16
    • HogMail #17: The personal traits that can't be taught
    • HogMail #18: What can SaaS learn from the New York Times?
  • Inside PostHog
    • PostHog raises $15 million Series B for open source product analytics
    • A non-coders thoughts on ‘Everybody Codes’ - Part Two
    • A non-coder's thoughts on an 'Everybody Codes' culture
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • How PostHog uses Wren to offset carbon emissions during offsites
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • How we do customer support at our open source devtool company
    • The importance of dogfooding - Why product managers should use their product as much as their users
    • How we designed the PostHog mascot
    • Using Gatsby and Puppeteer to create dynamic Open Graph images
    • Creating an employee-friendly startup share option scheme
    • Tell me about features, not benefits
    • How I learned to love feedback loops (and make better products)
    • The magic of a Hacker News Pre-Mortem
    • HostHogs - free drinks, free pizza and frequently asked questions
    • How to run a transparent startup
    • How we do hiring & HR at PostHog
    • How PostHog built an app server (from MVP to billions of events)
    • How we turned ClickHouse into our event mansion
    • How we justified quitting our jobs and financing PostHog early on
    • Introducing Phil Leggetter, our new head of Developer Relations
    • Using Google Analytics was deemed 'illegal' in some EU countries. We built a microsite in 48 hours to capitalize on the news.
    • Introducing Joe Martin - Our first Product Marketer
    • How we made something people want
    • How we do meetings at PostHog
    • Solving the mystery of PostHog’s missing session recordings
    • Moving to San Francisco
    • How PostHog's new VP focused the company on nailing funnels in his first week
    • An engineer's guide to picking a cofounder
    • Pivot to PostHog
    • How to plan a killer company offsite in just 8 weeks
    • PostHog raises $12 million in funding led by GV and Y Combinator
    • What we learned about hiring from our first five employees
    • How (and why) our marketing team uses PostHog
    • How we rebranded PostHog in four weeks - a postmortem
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • What's the true role of a product team at an engineering-led organization?
    • Building an all-remote company from scratch
    • How we raised $3M for an open source project
    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • Benchmarking the impact of session recording on performance
    • Speeding up PostHog builds with Depot
    • How to run finance at your startup without hiring a finance person
    • How to choose job titles in your early stage startup
    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • A story about pivots
    • The YC Interview
    • Why we ditched ‘talk to sales’ for transparent pricing
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Why I ditched Google Analytics and Mixpanel for PostHog
    • Why infrastructure is a competitive advantage for us
    • Why we raised a $15m Series B ahead of schedule
    • Writing for developers
    • Reflecting on YC, 2 years on
    • YC adds PostHog to top valued companies for July 2021
  • Launch week
    • Introducing Collaboration for PostHog
    • Introducing Data Management for PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How we’re making PostHog deployments easier
    • PostHog Launch Week I: A Universe of New Features
    • The secrets of PostHog query performance
  • Open source
    • The Early Days of GitLab - A Chat with Sid Sijbrandij
    • The 5 best free and open-source A/B testing tools
    • The 6 best free and open-source feature flag tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • How we do customer support at our open source devtool company
    • How I learned to love feedback loops (and make better products)
    • PostHog Joins Hacktoberfest 2020
    • Give Back Friday with PostHog
    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
    • How we monetized our open source devtool
    • Open source is eating SaaS
    • Building an open source data stack
    • Should open source projects track you?
    • PostHog vs Amplitude
    • How we raised $3M for an open source project
    • Why open-source projects are essential for large businesses
    • Send love to open-source projects on Valentine's Day
    • Speeding up PostHog builds with Depot
    • The 3 critical reasons companies choose self-hosted analytics
  • PostHog Academy
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • An introduction to customer retention
    • An introduction to product analytics and how it works
  • Privacy
    • The 7 best GDPR-compliant analytics tools
    • The best HIPAA-compliant A/B testing tools
    • The 4 best HIPAA-compliant analytics tools
    • Google is about to make it a lot harder to track website and app users without third-party cookies
    • A new 'Privacy Shield' won't solve big tech's GDPR problem
    • Is Google Analytics HIPAA compliant?
    • A simple guide to personal data and PII
  • Product analytics
    • Introduction to self-service analytics
    • Building an AARRR pirate funnel (how and why)
    • The two ways to estimate your monthly event usage
    • How to harness the awesome power of growth loops
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • An introduction to customer retention
    • Is autocapture ‘still’ bad?
    • Finding your North Star metric and why it matters
    • How PostHog's new VP focused the company on nailing funnels in his first week
    • What's the true role of a product team at an engineering-led organization?
    • How to turn your engineers into product people
    • 22 ways PostHog makes it easier to build great products
    • An introduction to product analytics and how it works
  • Product updates
    • Why we're giving away 100 times more cloud usage, free
    • Enabling zero downtime data migrations for self-hosted users
    • Introducing the Avo Inspector app
    • We just made PostHog Open Source 1000x more scalable via ClickHouse
    • Introducing Collaboration for PostHog
    • Introducing Data Management for PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • Group Analytics is now available in PostHog
    • You can now reverse ETL into PostHog with Hightouch
    • How we’re making PostHog deployments easier
    • PostHog Launch Week I: A Universe of New Features
    • How we’re improving performance by combining persons and events
    • PostHog teams up with Altinity
    • Introducing PostHog Cloud EU
    • Restack joins the PostHog Marketplace
    • PostHog is now available on Segment!
    • The secrets of PostHog query performance
    • Why we're removing the sessions page
    • Array 1.0.10
    • Array 1.0.11
    • Array 1.0.8
    • Array 1.0.9
    • Array 1.1.0
    • Array 1.11.0
    • Array 1.10.0
    • Array 1.12.0
    • Array 1.13.0
    • Array 1.14.0
    • Array 1.15.0
    • Array 1.16.0
    • Array 1.17.0
    • Array 1.18.0
    • Array 1.2.0
    • Array 1.19.0
    • Array 1.20.0
    • Array 1.22.0
    • Array 1.21.0
    • Array 1.23.0
    • Array 1.24.0
    • Array 1.25.0
    • Array 1.27.0
    • Array 1.28.0
    • Array 1.29.0
    • Array 1.26.0
    • Array 1.3.0
    • Array 1.30.0
    • Array 1.31.0
    • Array 1.32.0
    • Array 1.33.0
    • Array 1.34.0
    • Array 1.35.0: Introducing SAML, world map view and new plugins
    • Array 1.37.0: Cohorts 2.0 and event & property detail pages
    • Array 1.36.0: Introducing AND/OR filtering, timezone support and universal search
    • Array 1.38.0: Exports, subscriptions and session analysis
    • Array 1.39.0: Betas, persons, events and libraries
    • Array 1.4.0
    • Array 1.40.0: Interface improvements and more!
    • Array 1.42.0: Get beta features via our roadmap!
    • Array 1.5.0
    • Array 1.41.0: Improving performance by up to 400%
    • Array 1.6.0
    • Array 1.7.0
    • Array 1.8.0
    • Array 1.9.0
    • Array 1.0.0
    • The state of plugins on PostHog
  • Release notes
    • Introducing the Avo Inspector app
    • How we’re improving performance by combining persons and events
    • Array 1.0.10
    • Array 1.0.11
    • Array 1.0.8
    • Array 1.0.9
    • Array 1.1.0
    • Array 1.11.0
    • Array 1.10.0
    • Array 1.12.0
    • Array 1.13.0
    • Array 1.14.0
    • Array 1.15.0
    • Array 1.16.0
    • Array 1.17.0
    • Array 1.18.0
    • Array 1.2.0
    • Array 1.19.0
    • Array 1.20.0
    • Array 1.22.0
    • Array 1.21.0
    • Array 1.23.0
    • Array 1.24.0
    • Array 1.25.0
    • Array 1.27.0
    • Array 1.28.0
    • Array 1.29.0
    • Array 1.26.0
    • Array 1.3.0
    • Array 1.30.0
    • Array 1.31.0
    • Array 1.32.0
    • Array 1.33.0
    • Array 1.34.0
    • Array 1.35.0: Introducing SAML, world map view and new plugins
    • Array 1.37.0: Cohorts 2.0 and event & property detail pages
    • Array 1.36.0: Introducing AND/OR filtering, timezone support and universal search
    • Array 1.38.0: Exports, subscriptions and session analysis
    • Array 1.39.0: Betas, persons, events and libraries
    • Array 1.4.0
    • Array 1.40.0: Interface improvements and more!
    • Array 1.42.0: Get beta features via our roadmap!
    • Array 1.5.0
    • Array 1.41.0: Improving performance by up to 400%
    • Array 1.6.0
    • Array 1.7.0
    • Array 1.8.0
    • Array 1.9.0
    • Array 1.0.0
  • Startups
    • A non-coder's thoughts on an 'Everybody Codes' culture
    • How we found our Ideal Customer Profile
    • Creating an employee-friendly startup share option scheme
    • How to get the first 10 paying customers for your devtool company (and other customer acquisition tips)
    • How to run a transparent startup
    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
    • How we made something people want
    • How we monetized our open source devtool
    • Should open source projects track you?
    • An engineer's guide to picking a cofounder
    • How to plan a killer company offsite in just 8 weeks
    • What we learned about hiring from our first five employees
    • How we rebranded PostHog in four weeks - a postmortem
    • Product engineer vs software engineer: what's the difference?
    • What's the true role of a product team at an engineering-led organization?
    • Why you may not need a sales team
    • Don’t bother securing your trademarks in the beginning
    • Building an all-remote company from scratch
    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • Why open-source projects are essential for large businesses
    • How to run finance at your startup without hiring a finance person
    • How to choose job titles in your early stage startup
    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • How to turn your engineers into product people
    • Raising money is less stressful than bootstrapping
    • What is a product engineer (and why they're awesome)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Using PostHog
    • 5 essential tips for Customer Success teams on PostHog
    • 5 analytics ideas for marketing teams using PostHog
    • 5 essential PostHog apps for new users
    • 5 events all teams should track with PostHog
    • Permissions and projects in PostHog, explained
    • How (and why) our marketing team uses PostHog
    • How (and why) to track your website with PostHog
    • What is SSO and why you should enable it for PostHog
  • Home
  • CEO diaries
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • Tell me about features, not benefits
    • The magic of a Hacker News Pre-Mortem
    • How to run a transparent startup
    • How we justified quitting our jobs and financing PostHog early on
    • How we made something people want
    • Moving to San Francisco
    • Pivot to PostHog
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • How we raised $3M for an open source project
    • A story about pivots
    • The YC Interview
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Company & culture
    • How we do meetings at PostHog
  • Comparisons
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Why I ditched Google Analytics and Mixpanel for PostHog
  • Engineering
    • Enabling zero downtime data migrations for self-hosted users
    • Automating a software company with GitHub Actions
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Setting up super fast Cypress tests on GitHub Actions
    • How I learned to love feedback loops (and make better products)
    • Frontend filters & backend SQL - A chat with Eric Duong, Sam Winslow, James Greenhill, and Buddy Williams
    • PostHog Joins Hacktoberfest 2020
    • How PostHog built an app server (from MVP to billions of events)
    • How we’re making PostHog deployments easier
    • Solving the mystery of PostHog’s missing session recordings
    • I used to think you don't need product people. I was wrong.
    • The secrets of PostHog query performance
    • Benchmarking the impact of session recording on performance
    • The state of plugins on PostHog
    • We ship whenever
  • General
    • Setting up super fast Cypress tests on GitHub Actions
    • How we designed the PostHog mascot
    • Why you may not need a sales team
    • A story about pivots
  • Guides
    • Introduction to self-service analytics
    • Building an AARRR pirate funnel (how and why)
    • 5 essential tips for Customer Success teams on PostHog
    • 5 analytics ideas for marketing teams using PostHog
    • Automating a software company with GitHub Actions
    • The most useful B2B SaaS product metrics
    • The 7 best GDPR-compliant analytics tools
    • The best HIPAA-compliant A/B testing tools
    • The 5 best free and open-source A/B testing tools
    • The 4 best HIPAA-compliant analytics tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • The two ways to estimate your monthly event usage
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Google is about to make it a lot harder to track website and app users without third-party cookies
    • Setting up super fast Cypress tests on GitHub Actions
    • 5 essential PostHog apps for new users
    • 5 events all teams should track with PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How to get the first 10 paying customers for your devtool company (and other customer acquisition tips)
    • The best GA4 alternatives for apps and websites
    • How to harness the awesome power of growth loops
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • How we do hiring & HR at PostHog
    • How we turned ClickHouse into our event mansion
    • An introduction to customer retention
    • Is Google Analytics HIPAA compliant?
    • Finding your North Star metric and why it matters
    • How we monetized our open source devtool
    • Building an open source data stack
    • How to plan a killer company offsite in just 8 weeks
    • Permissions and projects in PostHog, explained
    • How (and why) our marketing team uses PostHog
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Product engineer vs software engineer: what's the difference?
    • Don’t bother securing your trademarks in the beginning
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • The ops toolkit for early-stage startups
    • How (and why) to track your website with PostHog
    • 22 ways PostHog makes it easier to build great products
    • What is a product engineer (and why they're awesome)
    • A simple guide to personal data and PII
    • An introduction to product analytics and how it works
    • What is SSO and why you should enable it for PostHog
    • The 3 critical reasons companies choose self-hosted analytics
  • HogMail
    • HogMail #14
    • HogMail #15
    • HogMail #16
    • HogMail #17: The personal traits that can't be taught
    • HogMail #18: What can SaaS learn from the New York Times?
  • Inside PostHog
    • PostHog raises $15 million Series B for open source product analytics
    • A non-coders thoughts on ‘Everybody Codes’ - Part Two
    • A non-coder's thoughts on an 'Everybody Codes' culture
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • How PostHog uses Wren to offset carbon emissions during offsites
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • How we do customer support at our open source devtool company
    • The importance of dogfooding - Why product managers should use their product as much as their users
    • How we designed the PostHog mascot
    • Using Gatsby and Puppeteer to create dynamic Open Graph images
    • Creating an employee-friendly startup share option scheme
    • Tell me about features, not benefits
    • How I learned to love feedback loops (and make better products)
    • The magic of a Hacker News Pre-Mortem
    • HostHogs - free drinks, free pizza and frequently asked questions
    • How to run a transparent startup
    • How we do hiring & HR at PostHog
    • How PostHog built an app server (from MVP to billions of events)
    • How we turned ClickHouse into our event mansion
    • How we justified quitting our jobs and financing PostHog early on
    • Introducing Phil Leggetter, our new head of Developer Relations
    • Using Google Analytics was deemed 'illegal' in some EU countries. We built a microsite in 48 hours to capitalize on the news.
    • Introducing Joe Martin - Our first Product Marketer
    • How we made something people want
    • How we do meetings at PostHog
    • Solving the mystery of PostHog’s missing session recordings
    • Moving to San Francisco
    • How PostHog's new VP focused the company on nailing funnels in his first week
    • An engineer's guide to picking a cofounder
    • Pivot to PostHog
    • How to plan a killer company offsite in just 8 weeks
    • PostHog raises $12 million in funding led by GV and Y Combinator
    • What we learned about hiring from our first five employees
    • How (and why) our marketing team uses PostHog
    • How we rebranded PostHog in four weeks - a postmortem
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • What's the true role of a product team at an engineering-led organization?
    • Building an all-remote company from scratch
    • How we raised $3M for an open source project
    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • Benchmarking the impact of session recording on performance
    • Speeding up PostHog builds with Depot
    • How to run finance at your startup without hiring a finance person
    • How to choose job titles in your early stage startup
    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • A story about pivots
    • The YC Interview
    • Why we ditched ‘talk to sales’ for transparent pricing
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Why I ditched Google Analytics and Mixpanel for PostHog
    • Why infrastructure is a competitive advantage for us
    • Why we raised a $15m Series B ahead of schedule
    • Writing for developers
    • Reflecting on YC, 2 years on
    • YC adds PostHog to top valued companies for July 2021
  • Launch week
    • Introducing Collaboration for PostHog
    • Introducing Data Management for PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How we’re making PostHog deployments easier
    • PostHog Launch Week I: A Universe of New Features
    • The secrets of PostHog query performance
  • Open source
    • The Early Days of GitLab - A Chat with Sid Sijbrandij
    • The 5 best free and open-source A/B testing tools
    • The 6 best free and open-source feature flag tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • How we do customer support at our open source devtool company
    • How I learned to love feedback loops (and make better products)
    • PostHog Joins Hacktoberfest 2020
    • Give Back Friday with PostHog
    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
    • How we monetized our open source devtool
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Setting up super fast Cypress tests on GitHub Actions

Moving fast is easy. Moving fast with confidence is hard.

If you've been keeping track of The Array release posts you know that we prioritize shipping things fast and often. Just as important to us is being sure that we are not going to break things unnecessarily for our users as we add new features and speedups.

What we have found that works really well is nothing terribly novel by itself: a solid foundation of unit tests, end to end tests (integration tests), and CI/CD that for automation and gatekeeper keeping master clean.

Unit & Integration tests

In our Django codebase you'll find good number of Django tests that help keep us honest as we hack away at the backend of PostHog that keeps track of all the 1's and 0's that our customers depend on for making product decisions. These are our frontline defenders that let us know that something might be up before we even get to the point of creating a PR.

For this we do lean heavily on the standard Django test runner.

If you are interested in learning more on testing with Django check out Django's great docs on testing.

These tests only get you so far though. You know that the backend is going to behave well after you land the changes that you've made, but what if you accidentally changed something that breaks the frontend in weird and unexpected ways?

Enter Cypress

According to Cypress's GitHub repo it is a fast, easy and reliable testing for anything that runs in a browser. What does that mean exactly though?

It lets you programmatically interact with your application by querying the DOM and running actions against any selected elements. You can see that in a few of our Cypress test definitions

Tracking the elements

To keep our tested elements clear, manageable, and reusable upon refactor, we take advantage of the element attributes that html and react specifically recognize. Cypress has an amazing built in inspector on their test-runner that allows you to identify elements that you would like to add tests to.

While the tool works great, we found that occasionally the heavily nested components and classes would create selectors that were inflexible.

With the data-attr tag, we just need to keep track of the tag when updating/changing the components we're using without needing to rely on the inspector to find the precise selector for the test!

<LineGraph
data-attr="trend-line-graph"
{...props}
/>

Example of our integration test for our Funnel user experience:

JavaScript
describe('Funnels', () => {
//boilerplate to make sure we are on the funnel page of the app
beforeEach(() => {
cy.get('[data-attr=menu-item-funnels]').click()
})
// Test to make sure that the funnel page actually loaded
it('Funnels loaded', () => {
cy.get('h1').should('contain', 'Funnels')
})
// Test that when we select a funnel then we can edit that funnel
it('Click on a funnel', () => {
cy.get('[data-attr=funnel-link-0]').click()
cy.get('[data-attr=funnel-editor]').should('exist')
})
// Test that we can create a new funnel when we click 'create funnel' button
it('Go to new funnel screen', () => {
cy.get('[data-attr=create-funnel]').click()
cy.get('[data-attr=funnel-editor]').should('exist')
})
// Test that we can create a new funnel end to end
it('Add 1 action to funnel', () => {
cy.get('[data-attr=create-funnel]').click()
cy.get('[data-attr=funnel-editor]').should('exist')
cy.get('[data-attr=edit-funnel-input]').type('Test funnel')
cy.get('[data-attr=add-action-event-button]').click()
cy.get('[data-attr=trend-element-subject-0]').click()
cy.contains('Pageviews').click()
cy.get('[data-attr=save-funnel-button]').click()
cy.get('[data-attr=funnel-viz]').should('exist')
})
})

I personally love this syntax. It feels super readable to me and reminds me a bit of the best parts of jQuery.

GitHub Actions

So that's all well and cool, but what about making sure that in a fit of intense focus and momentum we don't inadvertently push a breaking change to master? We need someone or something to act as a gatekeeper to keep us from shooting ourselves in the foot. We need CI.

We could use Travis, or Jekins, or CircleCI… but as you may have noticed we keep almost everything about PostHog in GitHub, from our product roadmap, issues, this blog, everything is in GitHub. So it made sense to us to keep our CI in GitHub if we could. We decided to give GitHub Actions a test. So far, we have loved it.

GitHub actions are basically a workflow you can trigger from events that occur on your GitHub repo. We trigger ours on the creation of a pull request. We also require that our actions all return 👍  before you can merge your PR into master. Thus, we keep master clean.

To make sure that things are only improving with our modifications, we first re-run our Django unit and integration tests just to make sure that in our customers final environment things are still going to behave as expected. We need to be sure that there was nothing unique about your dev environment that could have fooled the tests into a false sense of awesome. You can check out how we set this up here Django github actions

The second round of poking we do with our app is we hit it with Cypress tests that we discussed earlier. These boot up our app and click through workflows just as a user would, asserting along the way that things look and behave as we would expect. You can check out how we've setup our Cypress action here

Caching

We ran up upon an issue though. Installing python dependencies, javascript dependencies, building our frontend app, booting up a chromium browser… this all takes a lot of time. We are impatient. We want instant gratifiction, at least when it comes to our code. Most of this stuff doesn't even change between commits on a PR anyways. Why are we spending valuable time and resources towards having things be repulled and rebuilt? That's where we ended up using one of the best features of GitHub Actions: the cache step.

Using the cache step we can cache the results of pulling python dependencies or javascript dependencies. This saves a chunk of time if you have ever messed around with watching yarn sort out the deps for a large frontend project. Check it out:

How we manage caching the cache for pip:

YAML
- uses: actions/cache@v1
name: Cache pip dependencies
id: pip-cache
with:
path: ~/.cache/pip
key: ${{ runner.os }}-pip-${{ hashFiles('**/requirements.txt') }}
restore-keys: |
${{ runner.os }}-pip-
- name: Install python dependencies
run: |
python -m pip install --upgrade pip
python -m pip install $(grep -ivE "psycopg2" requirements.txt) --no-cache-dir --compile
python -m pip install psycopg2-binary --no-cache-dir --compile

Note that there is no if block to determine whether to use the cache when we pip install the dependencies. This is because pip is smart enough to use the rehydrated cache if it exists. In cases where it doesn't exist, pip will fetch dependencies from the public internet.

Yarn is a bit more involved only because we grab the location of the cache directory first and use that output as an input to the caching step

Yarn dependency caching

YAML
- name: Get yarn cache directory path
id: yarn-dep-cache-dir-path
run: echo "::set-output name=dir::$(yarn cache dir)"
- uses: actions/cache@v1
name: Setup Yarn dep cache
id: yarn-dep-cache
with:
path: ${{ steps.yarn-dep-cache-dir-path.outputs.dir }}
key: ${{ runner.os }}-yarn-dep-${{ hashFiles('**/yarn.lock') }}
restore-keys: |
${{ runner.os }}-yarn-dep-
- name: Yarn install deps
run: |
yarn install --frozen-lockfile
if: steps.yarn-dep-cache.outputs.cache-hit != 'true'

That last line with the if block tells GitHub to not run yarn install if the cache exists. This saves us a ton of time if nothing has changed

On top of that, let's say you are making changes to only the API. There's no reason why you should be rebuilding the frontend each time the tests are run. So we go ahead and cache that between runs as well.

Frontend app build cache

YAML
- uses: actions/cache@v1
name: Setup Yarn build cache
id: yarn-build-cache
with:
path: frontend/dist
key: ${{ runner.os }}-yarn-build-${{ hashFiles('frontend/src/') }}
restore-keys: |
${{ runner.os }}-yarn-build-
- name: Yarn build
run: |
yarn build
if: steps.yarn-build-cache.outputs.cache-hit != 'true'

Now you are catching if the cache exists so we can skip building the frontend altogether since it's been rehydrated from the last run. Nifty!

Throw more computers at it!

One of the best thing about Cypress is that you can grow with it. It would be a real pain if you invested all of this time into building out tests just to have your test suite take 60 minutes to run. Luckily both GitHub actions and Cypress have a solution to that!

Run it in parallel!

YAML
matrix:
# run 4 copies of the current job in parallel
containers: [1, 2, 3, 4]

Configure Cypress step to coordinate with Cypress SaaS

YAML
- name: Cypress run
uses: cypress-io/github-action@v1
with:
config-file: cypress.json
record: true
parallel: true
group: 'PostHog Frontend'
env:
# pass the Dashboard record key as an environment variable
CYPRESS_RECORD_KEY: ${{ secrets.CYPRESS_RECORD_KEY }}
# Recommended: pass the GitHub token lets this action correctly
# determine the unique run id necessary to re-run the checks
GITHUB_TOKEN: ${{ secrets.GITHUB_TOKEN }}

Depending on the count of tests and the frequency you are running your suite this might cost you some money having to upgrade your account on Cypress.io but their free tier is pretty generous and they do have OSS plans that are free.

This all has cut the time it takes for GitHub to stamp our pull requests from >10 minutes to ~5 minutes and that's with our relatively small set of tests.

As we grow functionality within PostHog all of this will only become more important so that we don't end up with a 30 minute end to end test blocking you from landing that really killer new feature. Sweet.

👀 at errors

The final bit here is what happens if the tests are failing?

If this is all happening in a browser up in the cloud how do we capture what went wrong? We need that to figure out how to fix it. Luckily, again, Cypress and GitHub actions has a solution: artifacts.

Artifacts allow us to take the screenshots that Cypress takes when things go wrong, zip them up, and make them available on the dashboard for the actions that are being run.

Capturing Cypress screenshots

YAML
- name: Archive test screenshots
uses: actions/upload-artifact@v1
with:
name: screenshots
path: cypress/screenshots
if: ${{ failure() }}

As you can tell by the if block here, we only upload the artifacts if there is a problem. That's because we already know what the app will look like when things go right… hopefully 😜

Roadmap

There is one thing that we don't capture in our current test suite: Performance!

We have customers who upload hundreds of telemetry events a second. If we introduce a regression that dings performance this could cause an outage for them where they lose data which is arguably worse than a regression on the frontend.

Our plan here use GitHub actions to standup an instance of our infrastructure and hammer it with sythentic event telemetry and compare that against a baseline from prior performance tests. If the test runtime changes materially we will block the pull request from being merged in to guard master from having a potentially breaking change. Stay tuned for a post on automated performance testing.

The pitch™

Hey! You made it this far. If you see yourself working on challenging issues at a high paced startup with a really rad group of people. You are in luck! We are looking for people like you!

Check out our careers page and give us a shout!

PostHog is an open source analytics platform you can host yourself. We help you build better products faster, without user data ever leaving your infrastructure.


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Jun 10, 2020

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