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  • Home
  • CEO diaries
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • Tell me about features, not benefits
    • The magic of a Hacker News Pre-Mortem
    • How to run a transparent startup
    • How we justified quitting our jobs and financing PostHog early on
    • How we made something people want
    • Moving to San Francisco
    • Pivot to PostHog
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • How we raised $3M for an open source project
    • A story about pivots
    • The YC Interview
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Company & culture
    • How we do meetings at PostHog
  • Comparisons
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Why I ditched Google Analytics and Mixpanel for PostHog
  • Engineering
    • Enabling zero downtime data migrations for self-hosted users
    • Automating a software company with GitHub Actions
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Setting up super fast Cypress tests on GitHub Actions
    • How I learned to love feedback loops (and make better products)
    • Frontend filters & backend SQL - A chat with Eric Duong, Sam Winslow, James Greenhill, and Buddy Williams
    • PostHog Joins Hacktoberfest 2020
    • How PostHog built an app server (from MVP to billions of events)
    • How we’re making PostHog deployments easier
    • Solving the mystery of PostHog’s missing session recordings
    • I used to think you don't need product people. I was wrong.
    • The secrets of PostHog query performance
    • Benchmarking the impact of session recording on performance
    • The state of plugins on PostHog
    • We ship whenever
  • General
    • Setting up super fast Cypress tests on GitHub Actions
    • How we designed the PostHog mascot
    • Why you may not need a sales team
    • A story about pivots
  • Guides
    • Introduction to self-service analytics
    • Building an AARRR pirate funnel (how and why)
    • 5 essential tips for Customer Success teams on PostHog
    • 5 analytics ideas for marketing teams using PostHog
    • Automating a software company with GitHub Actions
    • The most useful B2B SaaS product metrics
    • The 7 best GDPR-compliant analytics tools
    • The best HIPAA-compliant A/B testing tools
    • The 5 best free and open-source A/B testing tools
    • The 4 best HIPAA-compliant analytics tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • The two ways to estimate your monthly event usage
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Google is about to make it a lot harder to track website and app users without third-party cookies
    • Setting up super fast Cypress tests on GitHub Actions
    • 5 essential PostHog apps for new users
    • 5 events all teams should track with PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How to get the first 10 paying customers for your devtool company (and other customer acquisition tips)
    • The best GA4 alternatives for apps and websites
    • How to harness the awesome power of growth loops
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • How we do hiring & HR at PostHog
    • How we turned ClickHouse into our event mansion
    • An introduction to customer retention
    • Is Google Analytics HIPAA compliant?
    • Finding your North Star metric and why it matters
    • How we monetized our open source devtool
    • Building an open source data stack
    • How to plan a killer company offsite in just 8 weeks
    • Permissions and projects in PostHog, explained
    • How (and why) our marketing team uses PostHog
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Product engineer vs software engineer: what's the difference?
    • Don’t bother securing your trademarks in the beginning
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • The ops toolkit for early-stage startups
    • How (and why) to track your website with PostHog
    • 22 ways PostHog makes it easier to build great products
    • What is a product engineer (and why they're awesome)
    • A simple guide to personal data and PII
    • An introduction to product analytics and how it works
    • What is SSO and why you should enable it for PostHog
    • The 3 critical reasons companies choose self-hosted analytics
  • HogMail
    • HogMail #14
    • HogMail #15
    • HogMail #16
    • HogMail #17: The personal traits that can't be taught
    • HogMail #18: What can SaaS learn from the New York Times?
  • Inside PostHog
    • PostHog raises $15 million Series B for open source product analytics
    • A non-coders thoughts on ‘Everybody Codes’ - Part Two
    • A non-coder's thoughts on an 'Everybody Codes' culture
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • How PostHog uses Wren to offset carbon emissions during offsites
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • How we do customer support at our open source devtool company
    • The importance of dogfooding - Why product managers should use their product as much as their users
    • How we designed the PostHog mascot
    • Using Gatsby and Puppeteer to create dynamic Open Graph images
    • Creating an employee-friendly startup share option scheme
    • Tell me about features, not benefits
    • How I learned to love feedback loops (and make better products)
    • The magic of a Hacker News Pre-Mortem
    • HostHogs - free drinks, free pizza and frequently asked questions
    • How to run a transparent startup
    • How we do hiring & HR at PostHog
    • How PostHog built an app server (from MVP to billions of events)
    • How we turned ClickHouse into our event mansion
    • How we justified quitting our jobs and financing PostHog early on
    • Introducing Phil Leggetter, our new head of Developer Relations
    • Using Google Analytics was deemed 'illegal' in some EU countries. We built a microsite in 48 hours to capitalize on the news.
    • Introducing Joe Martin - Our first Product Marketer
    • How we made something people want
    • How we do meetings at PostHog
    • Solving the mystery of PostHog’s missing session recordings
    • Moving to San Francisco
    • How PostHog's new VP focused the company on nailing funnels in his first week
    • An engineer's guide to picking a cofounder
    • Pivot to PostHog
    • How to plan a killer company offsite in just 8 weeks
    • PostHog raises $12 million in funding led by GV and Y Combinator
    • What we learned about hiring from our first five employees
    • How (and why) our marketing team uses PostHog
    • How we rebranded PostHog in four weeks - a postmortem
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • What's the true role of a product team at an engineering-led organization?
    • Building an all-remote company from scratch
    • How we raised $3M for an open source project
    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • Benchmarking the impact of session recording on performance
    • Speeding up PostHog builds with Depot
    • How to run finance at your startup without hiring a finance person
    • How to choose job titles in your early stage startup
    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • A story about pivots
    • The YC Interview
    • Why we ditched ‘talk to sales’ for transparent pricing
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Why I ditched Google Analytics and Mixpanel for PostHog
    • Why infrastructure is a competitive advantage for us
    • Why we raised a $15m Series B ahead of schedule
    • Writing for developers
    • Reflecting on YC, 2 years on
    • YC adds PostHog to top valued companies for July 2021
  • Launch week
    • Introducing Collaboration for PostHog
    • Introducing Data Management for PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How we’re making PostHog deployments easier
    • PostHog Launch Week I: A Universe of New Features
    • The secrets of PostHog query performance
  • Open source
    • The Early Days of GitLab - A Chat with Sid Sijbrandij
    • The 5 best free and open-source A/B testing tools
    • The 6 best free and open-source feature flag tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • How we do customer support at our open source devtool company
    • How I learned to love feedback loops (and make better products)
    • PostHog Joins Hacktoberfest 2020
    • Give Back Friday with PostHog
    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
    • How we monetized our open source devtool
    • Open source is eating SaaS
    • Building an open source data stack
    • Should open source projects track you?
    • PostHog vs Amplitude
    • How we raised $3M for an open source project
    • Why open-source projects are essential for large businesses
    • Send love to open-source projects on Valentine's Day
    • Speeding up PostHog builds with Depot
    • The 3 critical reasons companies choose self-hosted analytics
  • PostHog Academy
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • An introduction to customer retention
    • An introduction to product analytics and how it works
  • Privacy
    • The 7 best GDPR-compliant analytics tools
    • The best HIPAA-compliant A/B testing tools
    • The 4 best HIPAA-compliant analytics tools
    • Google is about to make it a lot harder to track website and app users without third-party cookies
    • A new 'Privacy Shield' won't solve big tech's GDPR problem
    • Is Google Analytics HIPAA compliant?
    • A simple guide to personal data and PII
  • Product analytics
    • Introduction to self-service analytics
    • Building an AARRR pirate funnel (how and why)
    • The two ways to estimate your monthly event usage
    • How to harness the awesome power of growth loops
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • An introduction to customer retention
    • Is autocapture ‘still’ bad?
    • Finding your North Star metric and why it matters
    • How PostHog's new VP focused the company on nailing funnels in his first week
    • What's the true role of a product team at an engineering-led organization?
    • How to turn your engineers into product people
    • 22 ways PostHog makes it easier to build great products
    • An introduction to product analytics and how it works
  • Product updates
    • Why we're giving away 100 times more cloud usage, free
    • Enabling zero downtime data migrations for self-hosted users
    • Introducing the Avo Inspector app
    • We just made PostHog Open Source 1000x more scalable via ClickHouse
    • Introducing Collaboration for PostHog
    • Introducing Data Management for PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • Group Analytics is now available in PostHog
    • You can now reverse ETL into PostHog with Hightouch
    • How we’re making PostHog deployments easier
    • PostHog Launch Week I: A Universe of New Features
    • How we’re improving performance by combining persons and events
    • PostHog teams up with Altinity
    • Introducing PostHog Cloud EU
    • Restack joins the PostHog Marketplace
    • PostHog is now available on Segment!
    • The secrets of PostHog query performance
    • Why we're removing the sessions page
    • Array 1.0.10
    • Array 1.0.11
    • Array 1.0.8
    • Array 1.0.9
    • Array 1.1.0
    • Array 1.11.0
    • Array 1.10.0
    • Array 1.12.0
    • Array 1.13.0
    • Array 1.14.0
    • Array 1.15.0
    • Array 1.16.0
    • Array 1.17.0
    • Array 1.18.0
    • Array 1.2.0
    • Array 1.19.0
    • Array 1.20.0
    • Array 1.22.0
    • Array 1.21.0
    • Array 1.23.0
    • Array 1.24.0
    • Array 1.25.0
    • Array 1.27.0
    • Array 1.28.0
    • Array 1.29.0
    • Array 1.26.0
    • Array 1.3.0
    • Array 1.30.0
    • Array 1.31.0
    • Array 1.32.0
    • Array 1.33.0
    • Array 1.34.0
    • Array 1.35.0: Introducing SAML, world map view and new plugins
    • Array 1.37.0: Cohorts 2.0 and event & property detail pages
    • Array 1.36.0: Introducing AND/OR filtering, timezone support and universal search
    • Array 1.38.0: Exports, subscriptions and session analysis
    • Array 1.39.0: Betas, persons, events and libraries
    • Array 1.4.0
    • Array 1.40.0: Interface improvements and more!
    • Array 1.42.0: Get beta features via our roadmap!
    • Array 1.5.0
    • Array 1.41.0: Improving performance by up to 400%
    • Array 1.6.0
    • Array 1.7.0
    • Array 1.8.0
    • Array 1.9.0
    • Array 1.0.0
    • The state of plugins on PostHog
  • Release notes
    • Introducing the Avo Inspector app
    • How we’re improving performance by combining persons and events
    • Array 1.0.10
    • Array 1.0.11
    • Array 1.0.8
    • Array 1.0.9
    • Array 1.1.0
    • Array 1.11.0
    • Array 1.10.0
    • Array 1.12.0
    • Array 1.13.0
    • Array 1.14.0
    • Array 1.15.0
    • Array 1.16.0
    • Array 1.17.0
    • Array 1.18.0
    • Array 1.2.0
    • Array 1.19.0
    • Array 1.20.0
    • Array 1.22.0
    • Array 1.21.0
    • Array 1.23.0
    • Array 1.24.0
    • Array 1.25.0
    • Array 1.27.0
    • Array 1.28.0
    • Array 1.29.0
    • Array 1.26.0
    • Array 1.3.0
    • Array 1.30.0
    • Array 1.31.0
    • Array 1.32.0
    • Array 1.33.0
    • Array 1.34.0
    • Array 1.35.0: Introducing SAML, world map view and new plugins
    • Array 1.37.0: Cohorts 2.0 and event & property detail pages
    • Array 1.36.0: Introducing AND/OR filtering, timezone support and universal search
    • Array 1.38.0: Exports, subscriptions and session analysis
    • Array 1.39.0: Betas, persons, events and libraries
    • Array 1.4.0
    • Array 1.40.0: Interface improvements and more!
    • Array 1.42.0: Get beta features via our roadmap!
    • Array 1.5.0
    • Array 1.41.0: Improving performance by up to 400%
    • Array 1.6.0
    • Array 1.7.0
    • Array 1.8.0
    • Array 1.9.0
    • Array 1.0.0
  • Startups
    • A non-coder's thoughts on an 'Everybody Codes' culture
    • How we found our Ideal Customer Profile
    • Creating an employee-friendly startup share option scheme
    • How to get the first 10 paying customers for your devtool company (and other customer acquisition tips)
    • How to run a transparent startup
    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
    • How we made something people want
    • How we monetized our open source devtool
    • Should open source projects track you?
    • An engineer's guide to picking a cofounder
    • How to plan a killer company offsite in just 8 weeks
    • What we learned about hiring from our first five employees
    • How we rebranded PostHog in four weeks - a postmortem
    • Product engineer vs software engineer: what's the difference?
    • What's the true role of a product team at an engineering-led organization?
    • Why you may not need a sales team
    • Don’t bother securing your trademarks in the beginning
    • Building an all-remote company from scratch
    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • Why open-source projects are essential for large businesses
    • How to run finance at your startup without hiring a finance person
    • How to choose job titles in your early stage startup
    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • How to turn your engineers into product people
    • Raising money is less stressful than bootstrapping
    • What is a product engineer (and why they're awesome)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Using PostHog
    • 5 essential tips for Customer Success teams on PostHog
    • 5 analytics ideas for marketing teams using PostHog
    • 5 essential PostHog apps for new users
    • 5 events all teams should track with PostHog
    • Permissions and projects in PostHog, explained
    • How (and why) our marketing team uses PostHog
    • How (and why) to track your website with PostHog
    • What is SSO and why you should enable it for PostHog
  • Home
  • CEO diaries
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • Tell me about features, not benefits
    • The magic of a Hacker News Pre-Mortem
    • How to run a transparent startup
    • How we justified quitting our jobs and financing PostHog early on
    • How we made something people want
    • Moving to San Francisco
    • Pivot to PostHog
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • How we raised $3M for an open source project
    • A story about pivots
    • The YC Interview
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Company & culture
    • How we do meetings at PostHog
  • Comparisons
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Why I ditched Google Analytics and Mixpanel for PostHog
  • Engineering
    • Enabling zero downtime data migrations for self-hosted users
    • Automating a software company with GitHub Actions
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Setting up super fast Cypress tests on GitHub Actions
    • How I learned to love feedback loops (and make better products)
    • Frontend filters & backend SQL - A chat with Eric Duong, Sam Winslow, James Greenhill, and Buddy Williams
    • PostHog Joins Hacktoberfest 2020
    • How PostHog built an app server (from MVP to billions of events)
    • How we’re making PostHog deployments easier
    • Solving the mystery of PostHog’s missing session recordings
    • I used to think you don't need product people. I was wrong.
    • The secrets of PostHog query performance
    • Benchmarking the impact of session recording on performance
    • The state of plugins on PostHog
    • We ship whenever
  • General
    • Setting up super fast Cypress tests on GitHub Actions
    • How we designed the PostHog mascot
    • Why you may not need a sales team
    • A story about pivots
  • Guides
    • Introduction to self-service analytics
    • Building an AARRR pirate funnel (how and why)
    • 5 essential tips for Customer Success teams on PostHog
    • 5 analytics ideas for marketing teams using PostHog
    • Automating a software company with GitHub Actions
    • The most useful B2B SaaS product metrics
    • The 7 best GDPR-compliant analytics tools
    • The best HIPAA-compliant A/B testing tools
    • The 5 best free and open-source A/B testing tools
    • The 4 best HIPAA-compliant analytics tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • The two ways to estimate your monthly event usage
    • How to speed up ClickHouse queries using materialized columns
    • In-depth: ClickHouse vs PostgreSQL
    • Google is about to make it a lot harder to track website and app users without third-party cookies
    • Setting up super fast Cypress tests on GitHub Actions
    • 5 essential PostHog apps for new users
    • 5 events all teams should track with PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How to get the first 10 paying customers for your devtool company (and other customer acquisition tips)
    • The best GA4 alternatives for apps and websites
    • How to harness the awesome power of growth loops
    • What is user segmentation?
    • How to measure product engagement
    • How to achieve B2B product market fit
    • How to work out what your users really need
    • How we do hiring & HR at PostHog
    • How we turned ClickHouse into our event mansion
    • An introduction to customer retention
    • Is Google Analytics HIPAA compliant?
    • Finding your North Star metric and why it matters
    • How we monetized our open source devtool
    • Building an open source data stack
    • How to plan a killer company offsite in just 8 weeks
    • Permissions and projects in PostHog, explained
    • How (and why) our marketing team uses PostHog
    • PostHog vs Matomo
    • PostHog vs Amplitude
    • Product engineer vs software engineer: what's the difference?
    • Don’t bother securing your trademarks in the beginning
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • The ops toolkit for early-stage startups
    • How (and why) to track your website with PostHog
    • 22 ways PostHog makes it easier to build great products
    • What is a product engineer (and why they're awesome)
    • A simple guide to personal data and PII
    • An introduction to product analytics and how it works
    • What is SSO and why you should enable it for PostHog
    • The 3 critical reasons companies choose self-hosted analytics
  • HogMail
    • HogMail #14
    • HogMail #15
    • HogMail #16
    • HogMail #17: The personal traits that can't be taught
    • HogMail #18: What can SaaS learn from the New York Times?
  • Inside PostHog
    • PostHog raises $15 million Series B for open source product analytics
    • A non-coders thoughts on ‘Everybody Codes’ - Part Two
    • A non-coder's thoughts on an 'Everybody Codes' culture
    • After the HN launch
    • Remote companies can be too asynchronous
    • The time before YC
    • How PostHog uses Wren to offset carbon emissions during offsites
    • Winning from the back - late mover advantage
    • Optimize for not breaking up with your co-founder
    • Cancer and revenue - the latest board meeting
    • "How come your website is so nice?"
    • Things I learned last year
    • Our new objective: Nail Self Serve
    • How we found our Ideal Customer Profile
    • How we do customer support at our open source devtool company
    • The importance of dogfooding - Why product managers should use their product as much as their users
    • How we designed the PostHog mascot
    • Using Gatsby and Puppeteer to create dynamic Open Graph images
    • Creating an employee-friendly startup share option scheme
    • Tell me about features, not benefits
    • How I learned to love feedback loops (and make better products)
    • The magic of a Hacker News Pre-Mortem
    • HostHogs - free drinks, free pizza and frequently asked questions
    • How to run a transparent startup
    • How we do hiring & HR at PostHog
    • How PostHog built an app server (from MVP to billions of events)
    • How we turned ClickHouse into our event mansion
    • How we justified quitting our jobs and financing PostHog early on
    • Introducing Phil Leggetter, our new head of Developer Relations
    • Using Google Analytics was deemed 'illegal' in some EU countries. We built a microsite in 48 hours to capitalize on the news.
    • Introducing Joe Martin - Our first Product Marketer
    • How we made something people want
    • How we do meetings at PostHog
    • Solving the mystery of PostHog’s missing session recordings
    • Moving to San Francisco
    • How PostHog's new VP focused the company on nailing funnels in his first week
    • An engineer's guide to picking a cofounder
    • Pivot to PostHog
    • How to plan a killer company offsite in just 8 weeks
    • PostHog raises $12 million in funding led by GV and Y Combinator
    • What we learned about hiring from our first five employees
    • How (and why) our marketing team uses PostHog
    • How we rebranded PostHog in four weeks - a postmortem
    • Counterintuitive lessons about our pricing
    • I used to think you don't need product people. I was wrong.
    • What's the true role of a product team at an engineering-led organization?
    • Building an all-remote company from scratch
    • How we raised $3M for an open source project
    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • How to seed, grow, and scale Developer Relations (and how we're doing it at PostHog)
    • Benchmarking the impact of session recording on performance
    • Speeding up PostHog builds with Depot
    • How to run finance at your startup without hiring a finance person
    • How to choose job titles in your early stage startup
    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • A story about pivots
    • The YC Interview
    • Why we ditched ‘talk to sales’ for transparent pricing
    • Raising money is less stressful than bootstrapping
    • What motivates me as a CEO
    • The really important job interview questions engineers should ask (but don't)
    • Why I ditched Google Analytics and Mixpanel for PostHog
    • Why infrastructure is a competitive advantage for us
    • Why we raised a $15m Series B ahead of schedule
    • Writing for developers
    • Reflecting on YC, 2 years on
    • YC adds PostHog to top valued companies for July 2021
  • Launch week
    • Introducing Collaboration for PostHog
    • Introducing Data Management for PostHog
    • What launching Experimentation taught us about running effective A/B tests
    • How we’re making PostHog deployments easier
    • PostHog Launch Week I: A Universe of New Features
    • The secrets of PostHog query performance
  • Open source
    • The Early Days of GitLab - A Chat with Sid Sijbrandij
    • The 5 best free and open-source A/B testing tools
    • The 6 best free and open-source feature flag tools
    • The best open-source analytics and data tools
    • Open source (and self-hosted) alternatives to Hotjar & FullStory
    • How we do customer support at our open source devtool company
    • How I learned to love feedback loops (and make better products)
    • PostHog Joins Hacktoberfest 2020
    • Give Back Friday with PostHog
    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
    • How we monetized our open source devtool
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    • Building an open source data stack
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    • PostHog vs Amplitude
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    • A simple guide to personal data and PII
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    • An introduction to customer retention
    • Is autocapture ‘still’ bad?
    • Finding your North Star metric and why it matters
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    • What's the true role of a product team at an engineering-led organization?
    • How to turn your engineers into product people
    • 22 ways PostHog makes it easier to build great products
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  • Product updates
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    • Group Analytics is now available in PostHog
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    • PostHog Launch Week I: A Universe of New Features
    • How we’re improving performance by combining persons and events
    • PostHog teams up with Altinity
    • Introducing PostHog Cloud EU
    • Restack joins the PostHog Marketplace
    • PostHog is now available on Segment!
    • The secrets of PostHog query performance
    • Why we're removing the sessions page
    • Array 1.0.10
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    • Array 1.35.0: Introducing SAML, world map view and new plugins
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    • Array 1.39.0: Betas, persons, events and libraries
    • Array 1.4.0
    • Array 1.40.0: Interface improvements and more!
    • Array 1.42.0: Get beta features via our roadmap!
    • Array 1.5.0
    • Array 1.41.0: Improving performance by up to 400%
    • Array 1.6.0
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    • The state of plugins on PostHog
  • Release notes
    • Introducing the Avo Inspector app
    • How we’re improving performance by combining persons and events
    • Array 1.0.10
    • Array 1.0.11
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    • Array 1.0.9
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    • Array 1.35.0: Introducing SAML, world map view and new plugins
    • Array 1.37.0: Cohorts 2.0 and event & property detail pages
    • Array 1.36.0: Introducing AND/OR filtering, timezone support and universal search
    • Array 1.38.0: Exports, subscriptions and session analysis
    • Array 1.39.0: Betas, persons, events and libraries
    • Array 1.4.0
    • Array 1.40.0: Interface improvements and more!
    • Array 1.42.0: Get beta features via our roadmap!
    • Array 1.5.0
    • Array 1.41.0: Improving performance by up to 400%
    • Array 1.6.0
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  • Startups
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    • Building an open source data science publishing platform - An interview with Datapane CEO, Leo Anthias
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    • Product engineer vs software engineer: what's the difference?
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    • Why you may not need a sales team
    • Don’t bother securing your trademarks in the beginning
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    • All the cool things we built at our Rome hackathon
    • Content marketing strategy for devtool companies - How we do it at PostHog
    • Why open-source projects are essential for large businesses
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    • Startups, stop treating engineers like a different species
    • The ops toolkit for early-stage startups
    • How to turn your engineers into product people
    • Raising money is less stressful than bootstrapping
    • What is a product engineer (and why they're awesome)
    • Writing for developers
    • Reflecting on YC, 2 years on
  • Using PostHog
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    • Permissions and projects in PostHog, explained
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  • Blog
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Array 1.22.0

PostHog 1.22 is out with awesome new features, usability and performance improvements, and the usual bug squashing.

Community MVP

The community MVP for PostHog 1.22.0 is oshura3, who did a thorough review and edit of our website content and continues to be active in design and marketing discussions.

Anyone can contribute to PostHog and open source, whether it's code, copy, design or discussion. We're delighted that our community are so passionate that they even share PostHog with their family ;)

Thank you oshura3, we look forward to collaborating with you more!

In this release:

  • New: Support for bar charts by value
  • New: UTM tags now get automatically set as user properties
  • New: Equality filters now allow the selection of multiple values
  • New: Two more apps!
  • New: API Key autofill on our Docs
  • Improvement: All events can now set properties on a user
  • Improvement: Better tooling for updating data in dashboards
  • Improvement: A whole new UX for individual person pages

Try PostHog Cloud Now

Important Announcement for Self-Hosted Users

If you're self hosting PostHog, make sure you have your app server up and running by looking at the color of the middle circle on the top left of the PostHog UI.

If it is running, you'll see a green checkmark, and hovering over it will give the message "All systems operational", like so:

Plugin server

From this release (1.22.0) onwards, if your app server is not running, this circle will turn amber. You can click on the server to verify if your app server is indeed the problem.

Important: next release we will move all our event ingestion to the app server, meaning that you will not be able to ingest events if your app server isn't running.

PostHog 1.22.0 Release Notes

If you're self-hosting and want to upgrade for a better experience and new features, remember to update your PostHog instance.

Bar Charts by Graph Series/Value

Bar chart by values

Before this release bar charts were time-based, which meant that if you had multiple graph series (values), they would all be stacked into one bar for each time period.

We now support two different types of bar charts! When selecting a chart type, you will see the options 'Time' and 'Value' under 'Bar Chart'. Selecting 'Value' will give you the view from the image above, where each graph series is represented in a separate bar, with the value consisting of the aggregate value for the time period specified.

UTM Tags Automatically Set as User Properties

UTM Tags

PostHog now automatically sets user properties from UTM tags. You can now filter and create cohorts of users much more easily based on what campaign, source, or medium brought them to your product or landing page. This is a big feature for us as it gives our users an automatic way of connecting marketing and product to have a more complete view of your business. We're very excited for our community to start using this feature and extending it through apps.

Multiple Value Selector for Equality Filters

Multiple equality selector

Writing complex filters is now easier than ever before. You can now select multiple values for Equality Filters instead of just one - this will simplify filter creation and debugging and just save people a lot of time!

Refreshing Dashboards and Updating Time Range for All Panels

Dashboards New UX

It's now easier to work through your key metrics in Dashboards:

  • All dashboard panels can be refreshed at the same time to ensure you're not seeing cached results
  • Time ranges for all dashboard panels can be changed at the same time
  • The dashboard author and creation time are displayed below the title

A Much Better UI for Person Pages

Persons New UX

The UI of our person pages just got a whole lot better! As is often the case with our larger features, this isn't news to all of you. We had this behind a feature flag and have now decided to roll it out for everyone.

Now you can visualize user properties alongside a user's events, and most of the context you need on a person is available to you in a sleek UI without you needing to scroll.

Oh, and the code got much better as a result too...

Exposing $set and $set_once on all events

Set properties on any event

The event properties $set and $set_once can now be used on any event to set properties directly to the user associated with that event.

Previously, this would only work on $identify events, making it so that you needed to call multiple methods in order to send an event and set user properties based on the same data. But now, you can do it all in one, as shown in the image above.

Event Sequence Timer

Event Sequence Timer

Our users requested a way to measure the time passed between certain events, and this is it!

By installing the Event Sequence Timer, you can specify as many sets of events as you want and the app will track the time between them, either using a first touch or last touch mechanism.

It will then add a property to your events that allows you to easily build visualizations in PostHog of the average, minimum, and maximum time between events, as well as all the other mathematical operations we support.

Property Flattener

Property Flattener

The new Property Flattener allows you to convert event properties contained in a nested structure into a flat structure, allowing you to set filters based on the nested properties.

Project API Key Autofill in Docs for Cloud Users

Docs Token Autofill

If you're a user of PostHog Cloud, we now autofill your Project API Key and API Host automatically in the Docs for you, meaning you can copy-paste snippets and use them directly with no manual changes!

This key will be based on the last project you used in PostHog, and you can check what project that is by simply hovering your cursor over the highlighted key.

User Interviews

We’re working hard to improve PostHog and would love to talk to you about your experience with the product.

If you're interested in helping us out, you can schedule a quick 30-min call with us on Calendly.

Oh, and we're giving away some awesome PostHog merch as a thank you!

Favorite Issue Banter

On the rare occasions that our M² team (Michael & Marius) is not found working hard (and oftentimes late) on our app server, they can be found taking the names of Pull Requests out of context:

Polish 1 Polish 2

PostHog News

Kunal has joined us as our first Growth Engineer, and he's already been making a solid impact. Kunal is a startup vet, who started out as a developer and now works on growth, being passionate about building the right product experience to drive the most value.

He sent shockwaves across the company by claiming that pineapple belongs on pizza... sometimes? Never before has the entire company disagreed with someone's stance on this sensitive topic.

Community Shoutouts

Big thanks to the following members of our community who have contributed to PostHog over this release cycle:

  • ungps
  • Skchoudhary
  • oshura3
  • Abo7atm
  • andrewm4894

Open Roles

Are you a Fullstack Engineer, Senior Engineer, Site Reliability Engineer, Sales Engineer, Product Marketer, or Content Writer?

Or perhaps you're not either but think you'd still be a good fit for PostHog?

We want you!

Bug Fixes and Performance Improvements

In addition to the highlights listed above, we also merged a bunch of PRs improving PostHog's performance and fixing bugs:

  • Closes #3520 fix custom date filter dashboards #3533 (timgl)
  • Closes #3524 filters do not reset #3532 (ungps)
  • Random fixes Mar 1 #3530 (paolodamico)
  • fix plugin invalid config error #3529 (yakkomajuri)
  • Add explanation for clipboard not working on remote HTTP #3528 (Twixes)
  • Parse retention timestamps to local time #3522 (EDsCODE)
  • Disable unnecessary chart filters on retention #3521 (EDsCODE)
  • Fix minor UI issue with funnel loading #3519 (yakkomajuri)
  • Fix cannot read property 0 of undefined #3518 (yakkomajuri)
  • Add no-PR-description-shaming workflow #3517 (Twixes)
  • Instrument person properties management #3511 (paolodamico)
  • Make PLUGIN_SERVER_INGESTION True by default #3485 (Twixes)
  • Add ability to add person props on the UI #3394 (yakkomajuri)
  • Use plugin-server container in containerized deploys #3515 (Twixes)
  • Fix debug toolbar sql panel #3507 (timgl)
  • Don't recalculate deleted cohorts #3506 (macobo)
  • Fix limit of events in CSV export #3503 (Twixes)
  • Update plugin server to 0.11.1 #3502 (posthog-bot)
  • Fix getting earliest timestamp on EE with no events #3501 (macobo)
  • Fix filtering sessions by action with property filters #3500 (macobo)
  • Update plugin server to 0.10.3 #3498 (posthog-bot)
  • Run all connections through clickhouse connection pooler #3495 (fuziontech)
  • Reduce calls to api/action #3493 (timgl)
  • e2e-test-runner: Only start webpack if not already running #3484 (macobo)
  • Fix: funnels & retention person links, funnel calculations #3483 (macobo)
  • Update plugin server to 0.10.1 #3481 (posthog-bot)
  • Fix "unseen sessions" filter #3478 (macobo)
  • Reload our feature flags after changing them #3477 (macobo)
  • Add test for bar charts #3474 (macobo)
  • Fix "password" on invite page #3473 (Twixes)
  • Create a connection every time a query is run #3467 (fuziontech)
  • Fix invite being inaccessible for users without org or project #3466 (Twixes)
  • Alert if plugin server down #3465 (mariusandra)
  • Earlier IP anonymization #3464 (mariusandra)
  • Fix webhooks specifity #3463 (Twixes)
  • Don't null IPs for teams who toggled an ancient field #3462 (mariusandra)
  • Rename posthog-production to posthog-cloud #3460 (paolodamico)
  • Update plugin server to 0.9.29 #3459 (posthog-bot)
  • Bar chart by value #3457 (macobo)
  • Update plugin server to 0.9.28 #3456 (posthog-bot)
  • Send all events to plugin server #3452 (mariusandra)
  • Fix setting up test databases on clickhouse #3451 (macobo)
  • Update plugin server to 0.9.26 #3450 (posthog-bot)
  • Update plugin server to 0.9.25 #3447 (posthog-bot)
  • change frequency of cohort calculation #3446 (EDsCODE)
  • Update plugin server to 0.9.24 #3445 (posthog-bot)
  • Add telemetry for the hooks task #3442 (Twixes)
  • Add : in front of password for ioredis #3439 (mariusandra)
  • Send 20% of events to plugin server #3437 (mariusandra)
  • Update plugin server to 0.9.23 #3436 (posthog-bot)
  • Update plugin server to 0.9.22 #3435 (posthog-bot)
  • 935 trend legend #3434 (EDsCODE)
  • Fix authenticated invite signup #3433 (paolodamico)
  • Update plugin server to 0.9.21 #3430 (posthog-bot)
  • Fix find_key_with_source (2231571657) #3429 (paolodamico)
  • Fix clicking datapoint with multiple entities #3428 (EDsCODE)
  • Support POSTHOG_REDIS_* vars in bin/plugin-server #3426 (Twixes)
  • Separate stricter team model migration into two #3424 (Twixes)
  • Rename DAU -> Active Users #3420 (yakkomajuri)
  • Update plugin server to 0.9.20 #3419 (posthog-bot)
  • Run tests via pytest #3417 (macobo)
  • Fix "Finish setup" button in billing #3416 (Twixes)
  • Finish the purge on curly-less if statements #3414 (yakkomajuri)
  • Improve reordering funnel steps #3412 (macobo)
  • Improve django admin for organizations #3405 (timgl)
  • Fix tooltips over property type icons #3404 (Twixes)
  • Plugin server 0.9.14 #3403 (mariusandra)
  • Plugin server 0.9.12 #3401 (mariusandra)
  • Update plugin server to 0.9.11 #3400 (Twixes)
  • Update plugin server to 0.9.7 #3398 (Twixes)
  • 10% to plugin server #3397 (mariusandra)
  • Update plugin server to 0.9.6 #3396 (Twixes)
  • Plugin server 0.9.5 #3395 (mariusandra)
  • Update plugin server to 0.9.4 #3393 (Twixes)
  • Order distinct ids by anonymous #3392 (timgl)
  • Fix loading billing plans on self-hosted #3389 (paolodamico)
  • Update plugin server to 0.9.3 #3388 (mariusandra)
  • Change 10% to 1% ingestion via the plugin server #3385 (mariusandra)
  • Str the UUID #3383 (mariusandra)
  • Ingest 10% of events via plugin server #3382 (mariusandra)
  • Plugin server ingestion again #3381 (mariusandra)
  • Add plugin server version to System Status #3380 (Twixes)
  • Reuse Postgres connections in Celery #3379 (Twixes)
  • Auto log in for e2e tests and review apps #3377 (macobo)
  • Plugin server 0.9.1 #3376 (mariusandra)
  • Fix breaking down by "all" cohorts when no other cohorts #3374 (macobo)
  • Add some missing team_id filters #3372 (macobo)
  • Bump version #3371 (yakkomajuri)
  • Fix path for demo data generation #3369 (paolodamico)
  • Prefilter post_event_to_webhook_ee more #3368 (Twixes)
  • Add created by tag to individual dashboards #3367 (yakkomajuri)
  • Fix hidden plugin config field #3364 (yakkomajuri)
  • Dashboards: allow changing date filters & refresh #3363 (macobo)
  • Bump rrweb 0.9.14 #3361 (timgl)
  • Support client-side compact number formatting & instrumentation #3360 (paolodamico)
  • retention dashboard item refresh bug #3359 (EDsCODE)
  • 3293 retention hourly bug #3358 (EDsCODE)
  • Fix filtering on elements clickhouse #3354 (timgl)
  • Clean-up post-migration of invite signup #3353 (paolodamico)
  • Fix unselecting fields in action #3352 (timgl)
  • Fix /demo feature flags loading issue #3350 (yakkomajuri)
  • Update launch toolbar CTA for new nav #3347 (yakkomajuri)
  • Bulk invite the Polish #3346 (Twixes)
  • Add Invite Team Member to top bar user dropdown #3343 (Twixes)
  • Fix/replace setTimeout in logics #3337 (macobo)
  • Fix formula query parsing #3336 (timgl)
  • Migrate team invite signup to React - Part II (Front-end) #3300 (paolodamico)
  • Remove statsd logspam #3299 (macobo)
  • Trend component test #3278 (EDsCODE)
  • Stricter Team model #3252 (Twixes)
  • Change graphs to ts #3181 (EDsCODE)
  • Static cohort on person modal #2952 (EDsCODE)

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Mar 03, 2021

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